Strategy & Planning:
- Map out customer journeys and automation flows (email, WhatsApp, SMS, Social Media etc.).
- Design and implement lifecycle marketing tactics (welcome, nurture, re-engagement).
- Segment audiences for personalized messaging.
- Define KPIs and track campaign goals.
Project Management:
- Define project scope, goals, and success metrics.
- Build project roadmaps, timelines, and Gantt charts.
- Create and manage budgets and resource allocation plans.
- Align stakeholders and facilitate kickoff meetings.
- Coordinate cross-functional teams (design, dev, content, marketing, etc.).
- Track progress and manage timelines, budgets, and priorities.
- Manage sprints and deliverables (Agile, Scrum, or Waterfall).
- Resolve blockers and keep teams focused on outcomes.
- Ensure on-time, on-budget delivery.
Tool Setup & Workflow Optimization:
- Set up and manage tools like Notion, Trello, Asana, ClickUp, Monday, Jira, Airtable, Slack, etc.