Strategy & Planning:

• Map out customer journeys and automation flows (email, WhatsApp, SMS, Social Media etc.).
• Design and implement lifecycle marketing tactics (welcome, nurture, re-engagement).
• Segment audiences for personalized messaging.
• Define KPIs and track campaign goals.

Project Management:

• Define project scope, goals, and success metrics.
• Build project roadmaps, timelines, and Gantt charts.
• Create and manage budgets and resource allocation plans.
• Align stakeholders and facilitate kickoff meetings.
• Coordinate cross-functional teams (design, dev, content, marketing, etc.).
• Track progress and manage timelines, budgets, and priorities.
• Manage sprints and deliverables (Agile, Scrum, or Waterfall).
• Resolve blockers and keep teams focused on outcomes.
• Ensure on-time, on-budget delivery.

Tool Setup & Workflow Optimization:

• Set up and manage tools like Notion, Trello, Asana, ClickUp, Monday, Jira, Airtable, Slack, etc.